Logistics filmed smartly

YouTube video makes IT solution AX4 the main performer in logistics /
Complex matters explained surprisingly simply

Frankenthal, May 13th 2014 – With an unusual video AXIT AG has been able to easily
translate a complex topic: the management of cross-company logistics processes with
integration of all parties involved via IT.

It takes only two minutes and 49 seconds to convert the ambitious challenges which
companies today have to face in controlling their global delivery chains into a memorable light
bulb moment. The video shows benefits and application options of the cloud-based IT solution
AX4 for the management of the supply chain from a single camera perspective.
The viewing angle is the top view of a white sheet of paper lying on a desk. On the sheet a
couple of hands quickly sketch the linking of events in the delivery chain; simultaneously the
video shows how AX4 can be used to shape customer-individual IT solutions for logistics
controlling simply with the turn of your hand.

“The film is to illustrate the necessity to employ modern, cloud-based IT solutions in delivery
chain management”, says Frauke Heistermann, member of management. “We have
intentionally favored a simplistic way of presentation in order to close the delta between a high
degree of explanation intensity and high benefit.”

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